Are We Moving Beyond Patient Centricity to Collaborative Health?

It has only been a couple of decades since the concept of patient-centered care or patient centricity entered our collective consciousness. However, much has changed and continues to change rapidly in the healthcare industry. Technological, economic, and social advancements are moving at break-neck speed and propelling the industry into ever evolving directions. We could already[…]

Analog & Digital Approaches to Better Patient Engagement

Patients and regulatory authorities are asking for more patient/sponsor communication over the drug development cycle. At the same time, many sponsors seek to better understand the value of different investments to meet this demand. They are converting patient insights into journey maps and case studies that are producing a variety of new technologies and services[…]

Health Care Leaders Encourage Trump Administration to Keep Patient-Centered Health Care a Priority

Within five days of the inauguration, the Health Care Transformation Task Force (HTTF) sent a letter to President Trump and Vice President Pence with an urgent message.  That message . . . continue to keep the value-based, patient-centered health care model a priority.  Put the needs of patients first! The task force includes leaders throughout the industry.[…]

Patient Centricity – Improving Study Performance by Putting Patients First

Patient centricity ideas are everywhere today.  But, too often it is not seen by patients in a clinical trial. It seems like – the patient is at the center but the patients’ point of view is not. Patient Centricity – Sponsors vs. Patients Today, patients are asking for more input with sponsors throughout the drug development cycle.  And regulatory[…]

Concierge & Coaches: Mayday for Patient Engagement in Clinical Trials?

About five years ago, Amazon launched its contribution into the already crowded tablet market, the Kindle Fire.  While at its core it was like many other Android based tablets, Amazon built Kindle Fire’s user interface from the ground up.  It included some innovative features unseen in other similar products. One of the more innovative features was[…]

Do Patients Really Want to Use Your Patient Portal?

In June of 2016, Salesforce.com commissioned a survey conducted by Harris Poll of 2,025 adults aged 18 or older.  Of these adults, there were 1,736 who had both medical insurance and a primary care doctor. Respondents were sub-grouped, based on generational demographics: Baby Boomers (55+) Generation ‘X’ (35-54) Millennials (18-34) The survey included data on patients’ interest[…]