Digital Medicine: Can a Pittsburgh magician’s advice help Pharma innovate?

There’s a piece of advice I’ve used many times over the past 20 years, and when it comes to Pharma and digital medicine, once again it rings true. I used to go to a magic shop on Carson Street in Pittsburgh when I spent a summer in the area during high school. My friends and I would watch the[…]

Resource Management: To Algorithm or Not to Algorithm?

Demand forecasting—the ability to project demand by role and project—is an important part of resource management. Companies conduct demand forecasting in several ways. Some have project managers enter demand by role for, say, 12 months. Others communicate standards to help drive consistency in how project managers estimate demand. Still, others create demand forecasting algorithms to[…]

Mobile Health Apps and Gamification – Who is Playing Who?

There is a fantastic console game which borrows the time-honored video game tradition of having a narrator/ sidekick guide you through learning how to play the game.  Once the player is familiar with the basic controls, the narrator drives much of the game’s action. They direct the player to tasks which will help both the player and[…]

March Madness: Figuring out Digital Medicine and Mobile Health on Capitol Hill

My undergrad alma mater, La Salle University, has won its first NCAA tournament game. Not since the days of Lionel Simmons have they had a chance to compete in college basketball’s ultimate showdown.  March Madness is a time of elation, frustration, and surprises. Ultimately the dust settles with a college basketball champion. Now March Madness[…]