Patient centricity ideas are everywhere today. But, too often it is not seen by patients in a clinical trial. It seems like – the patient is at the center but the patients’ point of view is not. Patient Centricity – Sponsors vs. Patients Today, patients are asking for more input with sponsors throughout the drug development cycle. And regulatory[…]
About five years ago, Amazon launched its contribution into the already crowded tablet market, the Kindle Fire. While at its core it was like many other Android based tablets, Amazon built Kindle Fire’s user interface from the ground up. It included some innovative features unseen in other similar products. One of the more innovative features was[…]
In June of 2016, Salesforce.com commissioned a survey conducted by Harris Poll of 2,025 adults aged 18 or older. Of these adults, there were 1,736 who had both medical insurance and a primary care doctor. Respondents were sub-grouped, based on generational demographics: Baby Boomers (55+) Generation ‘X’ (35-54) Millennials (18-34) The survey included data on patients’ interest[…]
The Center for Information & Study On Clinical Research Participation concluded its first Ideathon. The $10,000 prize went to C2: The Clinical Study Change Agent Collective. The team included members of FCB Health with input from a few notable Pharma companies as reported in this press release. Ideas for Patient Engagement in Clinical Trials The team[…]
What can you do to improve patient engagement solutions? As part of its series of “Pop Health” forums, HIMMS last week invited Cleveland Clinic Chief Experience Officer Adrienne Boissy, MD, to speak. She shared Cleveland Clinic’s insights on how to improve patient engagement. Her key message: more apps are not the answer. Dr. Boissy was[…]
President Obama’s Cancer Moonshot has released its first draft report, and patient engagement in healthcare is at the top of the agenda. Several working groups highlighted a number of needs. In the report, they focus on patients and the mandate for fundamentally restructuring research. This included both the pharmaceutical industry and academic institutions. It’s clear[…]